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Strategies to Help Local Insurance Agents Sell Benefits

Property Casualty 360 published a great article for Insurance Agents about Selling Benefits. Here are some snippets from the article: Sallie Giblin has some words of advice for P&C agents looking ...

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How Insurance Agents Thrive Buying Internet Leads

Insurance Agents need a strategy for growth and and nowadays, traditional marketing is difficult to measure and doesn’t perform like did 10-15-20+ years ago. Many insurance agencies that purchase online leads feel like they’ve been ...

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Google Compare Shutting Down Insurance Site According to Partners – Insurance Journal

It appears Google Compare’s grand experiment in online comparison shopping for auto insurance is dead – for now at least. Two of its major partners were told today that Google Compare is ...

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What makes your insurance agency different from the competition?

Years ago, a mentor of mine would say the independent agent space was like a cult, because we all say the same thing when asked to explain why we’re different: “We ...

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4 adjustments that help Insurance Agencies convert online leads

When building out an agency marketing strategy, you have to ask: Is a consumer who is shopping around going to stumble upon your site and fill out a form? Do you ...

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